NEM Insurance Plc has unveiled the third edition of its flagship women-focused empowerment initiative, tagged ‘She Means Business 3.0”, aimed at supporting female entrepreneurs across Nigeria.
The General Manager, Corporate Services at NEM Insurance, Mojisola Teluwo, in a statement on Wednesday, said the initiative was part of the company’s commitment to promoting entrepreneurship and deepening financial inclusion among women.
Teluwo said that the entry window opened on Feb. 16 and would close on Feb. 28 as she urged interested participants to adhere strictly to the timeline.
She explained that three outstanding female entrepreneurs would be selected to receive a cash grant of N250,000 each to scale up their business operations.
According to her, the contest was a strategic response to the need for grassroots economic empowerment.
“At NEM Insurance, our mission extends beyond providing insurance products; we are deeply interested in the growth of the communities we serve.
“The ‘She Means Business’ contest, now in its third phase, is our practical way of inspiring inclusion.
“We recognise the pivotal role women play in the economy, and we are proud to provide this N250,000 financial catalyst to help three visionary women turn their business aspirations into reality,” she said.
Teluwo outlined a simple entry process for participants, which included creating a one-minute video explaining specific actions to accelerate their businesses and uploading it on personal social media handles while tagging the company @neminsuranceplc.
“Participants are also required to follow the company’s social media platforms, engage with the post by liking and sharing, tag five friends, and use the designated hashtag for tracking and validation,” she said.
They are to use #NEMSheMeanBusiness3.0 for tracking and validation.
Industry observers say such initiatives continue to enhance the corporate image of the insurance sector, while encouraging social investment and supporting the growth of small and medium-sized enterprises in the country.